{"title":"Beauty","description":null,"products":[{"product_id":"iluvia-sulfate-free-shampoo-enhanced-with-hydrolyzed-keratin","title":"Iluvia Sulfate Free Shampoo - Enhanced with Hydrolyzed Keratin","description":"\u003cdiv class=\"product_desc_sec\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMild, gentle, effective - \u003c\/strong\u003eEnhanced with \u003cstrong data-end=\"240\" data-start=\"211\"\u003eHydrolyzed Liquid Keratin\u003c\/strong\u003e, which is ideal for porous hair, filling in the gaps and boosting hair strength \u0026amp; shine while supporting the hair’s molecular structure from within.\u003cbr data-end=\"378\" data-start=\"375\"\u003eThe Shampoo uses industry-first\u003cstrong data-end=\"422\" data-start=\"378\"\u003e Micro Emulsion Technology,\u003c\/strong\u003e and an advanced yet gentle surfactant base that allows effective cleansing with minimal surfactant concentration, helping protect treated and damaged hair. \u003c\/span\u003eSuited for everyday cleansing care that is compatible with all dry, damaged, treated and chemically processed hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"icon_text_sec\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"icon_sec\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0506\/1761\/4499\/files\/Colour_Safe_4x_c6df6aa4-0d32-4c3e-8bbf-3cc846d7a24d.png?v=1642236798\" alt=\"icon image\"\u003e\n\u003cp\u003eCompatible with coloured \u0026amp; treated hair\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"icon_sec\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0506\/1761\/4499\/files\/Medium_to_high_density_4x_1c684990-e6ef-4738-bb59-38766ba5b8de.png?v=1642236798\" alt=\"icon image\"\u003e\n\u003cp\u003eModerate to high hair density\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"icon_sec\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0506\/1761\/4499\/files\/2a_to_4c_1_4x_d9e3408e-4e99-47a5-8d10-c929a906582d.png?v=1642236798\" alt=\"icon image\"\u003e\n\u003cp\u003eBest for 2a to 4c hair\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"desc_list\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0594\/0068\/3708\/files\/list_icon_c97da448-4ca1-465c-82d0-60baf782a6d0.png?v=1630357111\" alt=\"list icon\"\u003e\n\u003cp\u003eGently cleanses porous (damaged) hair \u0026amp; combats frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0594\/0068\/3708\/files\/list_icon_c97da448-4ca1-465c-82d0-60baf782a6d0.png?v=1630357111\" alt=\"list icon\"\u003e\n\u003cp\u003eSoftens, strengthens, and protects damaged hair with Hydrolized Keratin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0594\/0068\/3708\/files\/list_icon_c97da448-4ca1-465c-82d0-60baf782a6d0.png?v=1630357111\" alt=\"list icon\"\u003e\n\u003cp\u003eSmooths Cuticles \u0026amp; Reduces Frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0594\/0068\/3708\/files\/list_icon_c97da448-4ca1-465c-82d0-60baf782a6d0.png?v=1630357111\" alt=\"list icon\"\u003e\n\u003cp\u003eSalon-professional formulation recommended by stylists\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"ISHIMISHI","offers":[{"title":"200 ml","offer_id":52564419477720,"sku":null,"price":678.0,"currency_code":"INR","in_stock":true},{"title":"1000 ml","offer_id":52633951535320,"sku":null,"price":678.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0838\/6281\/4936\/files\/ISS1.webp?v=1790435490"}],"url":"https:\/\/ishimishi.co.in\/collections\/under-499.oembed","provider":"ISHIMISHI","version":"1.0","type":"link"}